April 5, 2011

Billboard marketing is one of the most effective forms of advertising to a local population. Price per impression is very low when compared to other forms of advertising. Social Media marketing and the internet has really effect direct mail, radio, and television advertising.  The reason is a lot of people listen to music on their…

April 5, 2011

  Creative advertising generates impressions.  When you have the public's attention it is much easier to captivate your audience.  If they are not looking they are not buying.  Durden Outdoor has been working with Eagle Eye Outfitters to establish brand identity and to direct traffic to their location in Dothan, Alabama.  This summer Eagle Eye…

March 31, 2011

Durden Outdoor Displays has been resolute in its mission to establish creative marketing opportunities for companies who wish to target the southeast Alabama market. In April 2011 Durden Outdoor will be adding to it's Digital Network with the FIRST digital billboard at the main Fort Rucker gate. The new digital billboard will have a patriotic theme…

March 22, 2011

The Durden Team is growing! Durden Outdoor Displays located in Dothan, Alabama is seeking the perfect person to fill an immediate opening for a Full Time Administrative Assistant. The ideal candidate will be one who offers these skills: On Time Self-Motivated Detail Oriented Great organizational, customer service and computer skills. Be dependable Be a team…

March 21, 2011

Durden Outdorr Displays is S.E. Alabama’s leader in outdoor advertising with over 1000 billboards in the area.  Creative ideas are something the Durden crew works toward with each client.  Working creatively can offer new ways to connect with a potential customer, or help keep the brand image in front of an existing customer. The “NO…

March 1, 2011

Spring break and summer vacationing people make the trip to Panama City Beach, Florida where they spend millions of dollars. stimulating the Florida economy. Getting the travelers to stop at your business to spend money should be part of your business plan here in the Dothan, Alabama area.  Thousands of people  travel to Panama City…

February 16, 2011

Durden Outdoor is in the process of creating marketing materials for our staff to use.  One of the changes is the new business card design.  The new business cards feature a QR Code to make exchanging contact information easier.  A QR Code is essentially a bar code detailing information you want to exchange.  Most modern…

February 14, 2011

Vegetation Control Services are provided at all Durden Billboard locations.  The Durden Outdoor crew works continuously to make sure no trees or other vegetation are blocking your billboard. This service is provided as part of the Durden package.  We believe that a well maintained site will help keep focus on the advertisement and not on…

February 10, 2011

Northview Christian Church in Dothan, Alabama is hosting Israel Houghton in a live concert on February 23, 2011 at their church.  Israel Houghton is known within the christian music scene as a leader and innovator.  The outdoor advertising campaign designed to promote the concert will utilize 4 Durden Digital Billboards around Dothan to promote the…